Understanding the Difference Between a VA & OBM:
“5 Powerful Ways They Can Help You Grow Your Coaching Business Quickly!”
Blog
The Management Trap
Yes, it's important to hire. Yes, it's important to delegate. Yes, team makes all things possible. BUT there is something that many business owners aren't prepared for when they start hiring. The management trap. Let's first dig in and define what management is....
Are you an Expander or a Container in business?
Every business needs two types of people – an Expander and a Container. The Expander is the one with the big, expansive ideas - the visionary. They tend to live in the future, with visions of what is possible running through their mind and lots of ideas. This person...
An Online Business Manager is IN your business with you
There are many benefits to hiring a Certified Online Business Manager or Director of Operations, but I would say the main one is this: An OBM/DOO is IN your business with you, as a strategic partner and manager. They are managing the day-to-day activities. They are a...
The First 90 Days with your Online Business Manager
Success guide for the first 90 days with your new Online Business Manager: An OBM is your success partner as you work towards your next level of growth, getting you out of the day-to-day running of your business and working with the team to turn your goals into...
How to Afford the Help You Need in Your Business
When it comes to hiring team members one of the biggest questions that comes up is: “How can I afford the help I need?” It almost always will feel like a stretch when you are hiring - whether it’s your first Virtual Assistant or an Online Business Manager/Director of...
5 Signs That It’s Time to Hire an OBM
Wondering if you should hire an Online Business Manager or Director of Operations? Here are 5 tell-tale signs that it may be time for you to add an OBM or DOO to your team. 1. Your coaching or consulting business is growing while your own free-time is shrinking. I’m...
Be Thankful in Your Business to Create a Different Outcome
This is Thanksgiving weekend here in Canada, so I'd like to ask you... What are you thankful for in your business? How often do you take the time to reflect on that? For some of you, it may be smaller achievements. Others may have bigger achievements. It doesn't...
Do you need a Virtual Assistant or Online Business Manager?
You know you need help, but you aren’t quite sure… do you need the help of a VA (virtual assistant) or is it time to hire an OBM (online business manager)? First, let’s take a look at the key differences between a VA and an OBM. Doing vs. Managing The role of a...
Coaches: When life gives you a pandemic, get creative and innovate!
What a start to 2020. Life is chaotic and uncertain for many right now. For those of us with online businesses (including my clients with an online coaching business), it has been somewhat business as usual. Depending on our business model and team, there may not be...
Maximizing Your Next Quarter With a 90 Day Plan
You know what? You'll probably hate me for saying this, but (as of writing this) it's only 6 months until Christmas day. (Don't hit me.) It's nearly July. We're wrapping up 2nd quarter and heading into 3rd. Then before you know it, we'll be heading into the final...
The Dangers of Email Money Transfers and Compromised Email Passwords
The other day I saw a CBC news article warning about the dangers of email money transfers (or e-transfers) and that it isn't as secure as most people think. Some people have lost the money they sent to someone because the recipient's email had been hacked. I may be...
Don’t Underestimate Your Content & Online Activity
I can't tell you how many times I've heard, "My blog posts and videos aren't getting any comments," or "I never get any replies to my email newsletters and campaigns." It can sometimes feel like you're wasting your time and that no one is listening, reading, or paying...
Do you need a GDPR audit? Complaints filed on first day!
It has been one month since GDPR has come into come into existence. So many didn't even know about it or didn't pay attention to it until the week prior, even though it has had a two-year transitional period. The lack of awareness and procrastination...
Are You GDPR Compliant? (Law Went Into Effect May 25)
I'll admit, I didn't pay too much attention to GDPR when I first heard about it. I didn't know what it was and I was busy with other deadlines, so I put off investigating it further. Then I received an email from my email marketing platform stating that it...
Automation: 4 Ways to Save Time and Look More Professional
Recently I held a 5-day challenge and one of the topics I covered was automation. Since business owners are often complaining about not having enough time, I thought I'd talk about 4 Ways that Automation Can Help You Save Time and Look More Professional. Automating...
5 Tips to Help You Bounce Back Quickly From a Computer Crash
A day I was dreading. My laptop died. I knew it was coming. It was running so hot for a while and the fan was so noisy. I had some warning signs near the end, but I found a way to squeeze some more life out of it and everything seemed okay again, for a while. Until...
It’s the Holidays… They Won’t Buy My Services
It's that time of year. The holidays. The end of the year. The end of many business owners' fourth quarter. Quickly heading toward the new year. Understandably, you would think this is when many businesses slow down and possibly stop, with the exception of retail...
Sales Funnels Explained
What is a Sales Funnel? For a coach and online business owner, a sales funnel is probably the most important marketing tool you have. And yet many entrepreneurs - both new and established – don't have a clear understanding of what a funnel is or how it works. If you...
What an Escape Room Taught Us About Teamwork and Business
About a month ago, when I attended my last mastermind retreat, we took a trip to an escape room. I had never heard of these before and I didn't know anything about it until we got there. They had a number of themed rooms, and we split up into three groups. We got...
5 Ways to Be Seen as an Expert in Your Field
People prefer to buy products and services from people and brands that they know and trust, rather than from random strangers. To be seen as an expert in your field, you need to find ways to reach and educate your target audience, and create the "Know, Like and Trust...
Sorry, Coaches. If You Build it, They Won’t Come!
As coaches and entrepreneurs, many of you have probably heard this many times, and it's true. If you build it, they won't come. You build your website. It's awesome! You create your IFO (irresistible free offer) to build your email list, build a landing page for it...
What Do Entrepreneurs, Pokémon Go, and Your Target Market Have in Common?
Just one or two days into all the Pokémon Go hoopla, and I was asking when the novelty would wear off because I was tired of hearing about it. I'll be honest that it doesn't interest me at all, even though I think I've finally figured out what it's all about. However,...
Are You Slacking Off? Can Your Business Run Without You?
As I write this, it's summer. The sun is shining, the weather is warm and, if you're like me, you just want to spend time outside doing the activities you love! You probably want to spend the summer vacationing, and rightly so. You should—BUT only if your business can...
How to Send a Video In an Email or Newsletter
I'm often asked how to attach a video to an email message or newsletter so someone can open the email and play the video, and I promised previously to address this. Well, it's not as simple as just uploading or attaching a video file. Email browsers don't...
How to Market Your Business Online Pt. 5: Video Marketing for Coaches – You May Hate Doing It, But Your Prospects Love It!
(My imperfect video with less than desirable sound without my headset!) I hate doing videos. I hate being seen. I hate being scripted. I hate being unprepared and stammering because I'm unscripted. I hate doing multiple retakes and video editing because...
How to Market Your Business Online to Find More Clients – Pt 4: Irresistible Free Offer & Landing Pages
Why should you offer a free gift on your website? Think about this. People come across your website and they're interested in your products or services, but they're not ready to buy yet. You may or may not have a simple newsletter signup box, but you have nothing else...
How to Market Your Business Online to Find More Clients – Pt. 3: Social Media
In part 3 of How to Market Your Business Online to Find More Clients, we're going to cover social media. These are some older stats, so you can be sure that the numbers have increased significantly since then. In 2012, Yola reported that 69% of consumers were more...
How to Market Your Business Online to Find More Clients – Part 2: Mobile Websites & Email Marketing
In part two of the How to Market Your Business Online to Find More Clients, I'm going to talk about mobile-friendly websites and email marketing. Mobile-Friendly Websites Google is now showing preference to mobile friendly and responsive websites. If Google doesn't...
How to Market Your Business Online to Find More Clients – Part 1: Websites & Blogs
Whether you work with clients only locally and in-person or internationally via phone and internet, as a Trainer, Coach or Consultant you need to market your business online. According to ConstantContact, 84% of people say that the biggest difference in small...
How to Work With a Virtual Assistant When You’re a Control Freak
Ah, control freaks. I am one. I want to run and manage my own business, doing everything myself, including my own work and my clients' work. I know one of these days I'm going to have to give in and hire someone to work for me. I want to… and yet I don't! I completely...