About Lisa – Director of Operations, Online Business Manager, Canadian Virtual Assistant
I am a Certified Director of Operations, Certified Online Business Manager, Project Manager, Operations Manager, and Tech Virtual Assistant from the Annapolis Valley of Nova Scotia, Canada. I also do consulting and operations strategy.
I love working with Coaches, Consultants, and Visionary CEOs who are committed to success and who are looking for a strategic partner to help them achieve their big vision.
But let’s rewind for a moment—how did this journey begin?
My career began far from the online business world. Back in 2007, my boss of 7 years decided to retire and close Riverside Animal Hospital, where I worked as a Veterinary Assistant and loved my job.
I had no clear path forward after this and couldn’t figure out what I wanted to do next. After some time off, I earned a diploma in Medical Transcription, and I did medical and general transcription for a while as Transcribble Transcription Service, often transcribing for coaches, internet marketers, and writers.
While I enjoyed transcription and learned a lot from the coaches and speakers, I found myself increasingly drawn to technology. What started as a hobby turned into hours spent exploring software, platforms, and even building my own website. I dabbled in internet and affiliate marketing, and though I didn’t see financial success (I had no idea what I was doing at the time), I gained invaluable knowledge that would come in handy later on.
One day, while Googling, I stumbled upon the term “Virtual Assistant.” Intrigued, I fell into a rabbit hole of research and discovered a week-long online VA summit that was starting the very next day. I signed up, attended every session. I realized I already had many of the skills needed to thrive as a VA and I had some ideas of what I wanted to learn next.
After announcing my intentions on Facebook, I was immediately contacted by a friend who had become a business coach and needed a VA. She guided me in what she needed help with and we both discovered some areas I excelled in. I continued to learn and Transcribble Transcription Services became Transcribble Virtual Assistance℠.
Over the years, I invested in courses on shopping cart platforms, email marketing, Virtual Event Specialist, Web Design Specialist, Infusionsoft/Keap trainings, just to name a few, and numerous business and transformational coaching programs.
In 2016, I became a Certified Online Business Manager and my business evolved into The Virtual Solution℠.
Fast forward to 2024, I took a leap to deepen my expertise. I enrolled in the Director of Operations program with The Ops Authority to sharpen my skills in business strategy, operations management, project management, team management, HR and hiring, KPIs, financials, metrics tracking, and more. This milestone, years in the making, allowed me to confidently offer my clients even greater value as a strategic partner and Certified Director of Operations.
Who Am I Away From Work?
I’m passionate about organic gardening, animals, natural medicine, energy work, personal development, and have interest in spiritual, metaphysical and paranormal subjects. I’m an introvert. I’m an introvert, which means I’m more likely to be chatting with my animals or even the bees in my garden than making small talk at parties.
I’m also gluten-free (not by choice!) and love to read—though finding the time is another story.
I have a dog (Border Collie – Greyson), cat (Chessi), and 3 Appaloosa horses (Jessie, Martie, and Jubie). My horses are all older now, but I used to compete regularly and I even earned certification as an Equine Canada Level 1 Western Coach in 1999 at Olds College in Alberta. Dog agility is another passion I hope to pursue one day with Greyson, who’s still in his learning phase.
My big vision is to own a hobby farm, have my horses home with me, and grow as much organic food as I can store and preserve.
Thanks for stopping by to learn more about me. If you’re ready to elevate your business operations or need a strategic partner for YOUR big vision, I’d love to chat!
I look forward to connecting,
Lisa MacDonald
Certified Director of Operations,
Certified Online Business Manager,
Operations & Tech Strategist,
Tech Virtual Assistant
Jubie, Martie (son), and Jessie (mom). Jessie is my retired show mare.
Greyson and Chessi